How do you define success? Better Car Count? New Customers? Higher ARO? Higher customer retention? Join Jimmy Lea, KUKUI Product Evangelist, as we discuss success with Bryan Gossel, MSO of BG Automotive in Denver, CO, and John Eppstein, MSO of John's Automotive Care in San Diego, CA. Once they have defined success, what are the numbers, measurements, and reports they look at to discover if they are on the proper trajectory?! Starting the discussion directly with More Insight with Better Data and then leading into Higher Customer Retention and Better Customer Acquisition.
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